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Art director setting in the chair behind his guitar
Hi. I Am Edward Edilbi

A Creative Director from Toronto, with over 10 years of experience in personal pranding, creative direction, business development and branding strategy.

Part nerd, part musician, a little bit country and a little rock n roll, Edward somehow managed to craft not only a personality out of social entrepreneurship but also a career blending creative direction, branding, and visual design. When not designing killer products, Edward can be found in the wild with his guitar. Listen to his music will reading my resume:

Edward is currently wearing two hats

(1) The creative hat

Edward is a Creative Director with 10+ years of experience developing engaging and innovative in personal pranding, creative direction, business development and branding strategy within an agency environment. He got hired by some of the world’s top advertising and digitally-focused agencies like “Publicis.”

Throughout his career, he has built a solid portfoilio within an agency environment directing and implementing a broad range of revenue-generating design projects from conception to launch. To achieve results, he leverages creative vision with his business partners and a passion for graphic design to drive traffic, user engagement, brand loyalty, and conversions to sales.

Qualification Highlights:

  • Proven know-how to combine creative, art direction and usability viewpoints resulting in world-class Web and mobile applications.
  • Experience in develop and interpret briefs from clients and project managers and translate their needs to create a concrete design for a wide range of marketing, print, digital, social and experiential.
  •  Excel within deadline-driven environments, operating with strict budget requirements.
  • Exceptional collaborative and interpersonal skills; able to build rapport with clients drive successful project life cycles and coordinate graphics and design changes.
  • As an Art director, I had long years of experience in hiring, training and coaching new and junior members of the design team and fostering an open, collaborative, and inclusive environment for the staff.

 Edward well versed in:

  • Adobe Creative Suite: Illustrator, Photoshop, InDesign, Lightroom.
  • UI & UX: Sketch App, InVision, AxureRP, Zeplin and Adobe XD.
  • Capture One Pro
  • Affinity Graphics software (Affinity Designer and Affinity Photo.

Some of the Great Brands I Work With

(2) The social entrepreneur hat

He is an Ashoka Fellow and the founder of Dubarah, a global network that aims to support Syrians worldwide, through practical and creative solutions to make their lives better. In 2012, Edward created a new model of volunteering that encourages refugees to help each other. In 3 years, this model helped more than 3 million refugees in 15 countries, with support from 18,000 volunteers.

Find more about what media talked about me and this project

Honours & Awards

  • Semi-Finalist / SCHWAB Award – Jul 2015 – Geneva, Switzerland
  • RSA Fellowship – Mar 2015 – London, UK
  • Semi-Finalist / Gifted Citizen Award – Jul 2014 – Mexico, Mexico City
  • Ashoka Fellowship – Feb 2014 – Toronto, Canada
  • THE BOBS” 2015 – Dubarah – Winner of People’s Choice Award.
Not for profit logos who support ashoka

Check Edward’s TEDx talk to know the whole story!